After last year’s Barbenheimer phenomenon, we’ve all become more aware of the power of film marketing. But how exactly did they gain such hype? 

Join us for a panel discussion taking a look into how to make a hit - from selling an indie French film to UK audiences, to building suspense for a long-awaited sequel.

We’ll be joined by Sara Frain, Director of Marketing and Distribution for Picturehouse Cinemas (behind the UK release of films such as Anatomy of a Fall and Scrapper), Kat Blair, founder of her own publicity company and certified expert in building buzz for new releases (Bridgerton and I Hate Suzie), as well as Cathy Anderson, former Publicity Director for 20th Century Fox, and founder of North of the Wood, a creative PR consultancy. 

If you want to learn how to stand out - this event is for you.